Why are Caucasians Vanisihing in TV Commercials?
American Thinker,
by
Jacob Fraden
Original Article
Posted By: Magnante,
1/8/2022 3:22:55 AM
Commercials take up 27% of commercial television screen time and are the main source of income for TV and radio stations. (snip) In the United States today, the White population (not including Hispanics) is 57.8%. In real life Caucasians are still in the majority, but now on TV and the Internet they are swept under the rug like trash. Blacks compose 14% of the U.S. population but appear in 50% of commercials. (snip) if a White person appears in a commercial, he/she is usually old, sick, a freak, or at the very least, an appendage to a Black partner. (snip) Caucasian young men appear in only 4% of the commercials!
Reply 1 - Posted by:
MrDeplorable 1/8/2022 4:20:46 AM (No. 1031790)
It’s the Post-modern social equation of HBV* x WLG** = CRT*** (where * is Historic Black Victimhood, ** is White Liberal Guilt and of course, *** is Critical Race Theory)
26 people like this.
Reply 2 - Posted by:
singermom9 1/8/2022 4:22:36 AM (No. 1031792)
Because whites are being punished for being uh "white". Amazing how so many whites say that we should promote POC but they refuse to step down and allow a POC to take over THEIR job. The NY governor just said that but she does not think her whiteness is cause to be replaced with a POC. But everybody else should. Biden even says so so why is he not stepping down and having a POC take his job. I know it is because he is SOOOOOOOO important and the rest of us must OBEY without question.
42 people like this.
Reply 3 - Posted by:
doctorfixit 1/8/2022 5:02:37 AM (No. 1031804)
I hadn't noticed. I don't watch commercials. Ever. I DVR everything & I buzz through commercials. I don't record anything from Network TV. or any of the CommuNazi Cables. They're all 100% low-quality communist crap & propaganda. Barf-tastic.
43 people like this.
Reply 4 - Posted by:
chumley 1/8/2022 5:07:34 AM (No. 1031810)
I saw one the other day that made me want to barf. A black mom and a white mom are talking in the kitchen, and black son and white daughter are reclining in the bed together. I dont know what they were trying to sell but its not anything that will be in my house.
77 people like this.
Reply 5 - Posted by:
crunchycon 1/8/2022 5:29:46 AM (No. 1031817)
Not only has their been an uptick in POC or mixed-race couples, but how many more commercials have you seen with Dad doing the laundry or cooking with the kids while Mom breezes in and out of the kitchen, obviously the breadwinner?
I stand behind no one in my love and admiration for my WWII vet father, but honestly, I never saw the man run a load of laundry and if he cooked, it was standing in front of a grill.
59 people like this.
Reply 6 - Posted by:
SweetPea3 1/8/2022 5:56:30 AM (No. 1031831)
In a word? Racism.
81 people like this.
Reply 7 - Posted by:
ToryWhite 1/8/2022 6:11:08 AM (No. 1031839)
I am so glad to see this. I have almost given up on mainstream T.V. because of the ads. Chief complaint among many (Medicare drivel non-stop b.s., ,obnoxious political corporate woke drivel etc.) is the CCP lurking in the back ground of many, many ads which picture Smiling Chinese People. You would think, based upon the predominance of the increase of Chinese-seeming joyfully Westernized individuals in regular ads, that at least one fifth to one quarter of our U.S. population is of Chinese ancestry. Well, no, that's wrong. Even weirder is the mixed family shots, whites with Chinese children, Chinese and white couples. Now, please, this isn't racist. I have nothing but good things to say of the Chinese people who have been my friends. The point is, this is the CCP, firmly lodged in our midst and spinning its dark web. Truly creepy.
45 people like this.
It’s noticeable. The only White males you see are either buffoons, Gay, husbands in Bi-racial marriages or intruders in home security commercials.
98 people like this.
Reply 9 - Posted by:
DCGIRL 1/8/2022 6:33:00 AM (No. 1031845)
Hey, I thought I was the only person that noticed it. Also, I never knew there were so many interracial marriage in the country.
96 people like this.
Reply 10 - Posted by:
DW626 1/8/2022 6:42:58 AM (No. 1031849)
In preparation to genocide a race, they must be dehumanized first.
What’s happening in advertisements is a mere step, and it’s been going on for quite awhile for those paying closer attention.
This is why the second amendment is so important and why the left hate it so much.
49 people like this.
Reply 11 - Posted by:
PChristopher 1/8/2022 7:02:50 AM (No. 1031857)
And almost EVERY TV show I've seen in the past few years has to have one or more salt and pepper couple with the pepper partner being the dominant one. Gratuitous and not based in reality.
46 people like this.
Reply 12 - Posted by:
jinx 1/8/2022 7:11:15 AM (No. 1031864)
These WOKE companies are trying to sell mixed marriage to the public. It is called Brainwashing 101.
52 people like this.
Reply 13 - Posted by:
F15 Gork 1/8/2022 7:19:49 AM (No. 1031869)
Hit the mute button and call up the program guide display to see if there might accidentally be something on worth watching while this foolishness is on.
32 people like this.
Reply 14 - Posted by:
Roscoelewis 1/8/2022 7:25:18 AM (No. 1031877)
Our naive and gullible children will believe the lifestyles depicted in the commercials are reality. They are being brainwashed before our eyes and will grow up thinking the mixed race commercials are real life.
44 people like this.
Reply 15 - Posted by:
Daisymay 1/8/2022 7:36:56 AM (No. 1031893)
It's not only in the commercials. This is the first year, of many, many years watching, that Hallmark made sure there were Black and White couples in a whole lot of their new Movies. They also made new movies with only Black Players. I would bet my House that Blacks do not watch Hallmark and never will! Gays are next! Many, many Gays on TV. Watch HGTV and you will find Gays on a lot of their Shows! I think it's all about making us accept Mixed Marriages and Gay Marriages! The younger generations already have done that, it's the Older Generations they are trying to reach. I don't think it's working. When I'm playing cards with my Lady Friends ALL of them are sick and tired of seeing this Trash forced on us. ALL of them have watched Hallmark for years and ALL of them noticed the change. Hallmark is definitely going Woke!!
69 people like this.
Reply 16 - Posted by:
jfodoch 1/8/2022 8:15:46 AM (No. 1031929)
I'm not gonna waste my time trying to explain the obvious except to say it's ALL about marketing !! Have sales increased or decreased since this trend started, and who the hell cares !!! You are in charge of your spending choices ...
22 people like this.
Reply 17 - Posted by:
kidsmom 1/8/2022 8:50:19 AM (No. 1031969)
I watched a show the other night and thought I was actually going to get all the way through it without a gay affection scene. Silly me. It added nothing to the story and could easily have been left out, but it was in there. I pointed that fact out to my millennial kids, and they thought I was crazy for mentioning it. On the interracial commercials and tv shows, I wish they were more representative of the actual population, but marketers and writers are a strange breed and have sold out to the woke mob. That stuff is here to stay. I now either leave and get a snack or tape everything so I can click through it.
29 people like this.
Who watches commercials especially all 27 in a row? Have sales by blacks and gays risen? Have sales to Caucasians gone down?
21 people like this.
Reply 19 - Posted by:
bighambone 1/8/2022 9:12:52 AM (No. 1031994)
If a group of Martians were to arrive one night and in a Martian-mobile and booked a motel room somewhere in the USA. When they turn on a TV and watched the commercials of today, they would have to believe that educated and professional Black people make up about 90% of the US population.
27 people like this.
Reply 20 - Posted by:
mindsport 1/8/2022 9:24:57 AM (No. 1032005)
My theory is that ultimately this will do more to mainstream blacks into white culture than any government program would ever do. At first, I was shocked by the percentage of blacks appearing in commercials, because it felt like pandering or payoff to the POC community. But now as I watch I see these actors as aspirational role models, there are no Ebonics, no urban culture. They are just everyday mostly middle-class Americans going to work, cleaning their home, doing family things, and treating medical maladies. AND honestly mostly they are portraying people who are not cool.
12 people like this.
Reply 21 - Posted by:
cny 1/8/2022 9:25:29 AM (No. 1032006)
I'd be very interested to know what black people think about these commercials and ads. And what are the ads saying - that black people WANT to be with white people - or vice versa? Is this so? Or do people mostly like to be with people like them, all the while respecting and knowing people in their lives who are not like them. But again, I'd really like to know what black people think about these commercials. Maybe they would prefer to see all black commercials, which is just human and makes sense. I don't know, but these people with power in the media are messing with all of us.
16 people like this.
Reply 22 - Posted by:
reefdiver 1/8/2022 9:53:05 AM (No. 1032037)
Because of this, I mute the sound and will not even look at a commercial and instead check my emails until the ads are over.
10 people like this.
Reply 23 - Posted by:
RobertJ984 1/8/2022 10:00:34 AM (No. 1032044)
And the ones on the commercials are made to appear stupid. Even in the sitcoms...(the neighborhood)
6 people like this.
Reply 24 - Posted by:
chillijilli 1/8/2022 10:03:27 AM (No. 1032045)
By making us all appear exactly the same, won't black men or women lose their cultural identity? I wonder if anyone has asked minorities if they want to become part of We're-All-One-Big-Happy-Mixed-Family?
12 people like this.
Reply 25 - Posted by:
rikkitikki 1/8/2022 10:13:32 AM (No. 1032054)
There is certainly a more sinister aspect to this topic, as the article suggests, but some of the reason must be because the advertisers are retail merchandisers, and are targeting those most likely to buy their products.
Speaking as a white male, and only for myself, my brainwaves truly flatline whenever a commercial for cosmetics or hair extensions comes on...seriously, except for those that feature Eva Longoria, of course...
4 people like this.
Reply 26 - Posted by:
Dodge Boy 1/8/2022 10:14:22 AM (No. 1032058)
Simple. Woke corporations who now fear for their corporate lives and disapproval of their products, and now hate whites to survive. Same thing is even happening on my favorite game show, Wheel of Fortune. It is common that two of the three contestants are black.
Funny though that whiteness still prevails in the msm.
9 people like this.
Reply 27 - Posted by:
donaldmgoff 1/8/2022 10:16:19 AM (No. 1032063)
Liberals' attempt to solve the black conundrum is like putting lipstick on a pig. Facts don't lie, and there are serious problems in the black culture.
15 people like this.
Reply 28 - Posted by:
Ragman73 1/8/2022 10:35:05 AM (No. 1032082)
What we are being presented is simply smoke and mirrors. The attempt to present an America that simply does not exist. We sit through commercial after commercial and wonder - "where are these families, these individuals"? We are being fed fairy tales. This is simply to deflect our attention from the daily/nightly news.
The major cities are being destroyed by of every sort. Murder, car jackings, the looting of stores, attacks on the elderly, assaults on Asians, the list goes on and on. My only question is what percentage of Americans are buying into the Grim(m) fairy tale?
16 people like this.
Hispanics are Caucasian unless they have Indian blood. Hispanic is not a race. Hispanic is an ethnicity. The left would have you believe Hispanic is a race.
14 people like this.
Reply 30 - Posted by:
mc squared 1/8/2022 10:55:10 AM (No. 1032122)
Cop dramas. Medical dramas, ..
Every chief, detective or surgeon is black - unless a 20-something blond is leading the SWAT team.
15 people like this.
Reply 31 - Posted by:
Strike3 1/8/2022 10:56:16 AM (No. 1032126)
Not only are the actors in commercials unrealistically black but the stereotypes are hysterical. Show me a commercial where overweight black women are not either screaming or dancing. The black fast-food commercials are especially cringe-inducing. Nobody wants to see a fat woman jiggling everything she has under her dress but when she's in her underwear, anything she might have been trying to sell is blocked from memory and only the fat butt endures. Speak English! There is one ad where the woman speaks two or three sentences and not a word is legible. If it was not for the wife's addiction to soap operas (also overrun by blacks) my TV would have gone out through the window by now.
14 people like this.
Reply 32 - Posted by:
Toodles3956 1/8/2022 11:01:30 AM (No. 1032135)
Same reason all jobs are going to black females. Gotta hire them, don't want to be called racist. The new mayor of New York will be no better than the previous one. I'm really furious with FOX. They promoted him constantly and ignored Curtis Sliwa. He was white, couldn't even have him on their shows. I think I saw him twice. Getting real sick of FOX kissing the black butts. Just be fair.
22 people like this.
Reply 33 - Posted by:
earlybird 1/8/2022 11:13:13 AM (No. 1032151)
About time someone talked about this! I am sick, sick, sick of black commercials for everything from luxury cars to HIV medication. I tell DH “Well, we can’t buy that. We’re the wrong color” and then I hit the remote. We record programs we might want to see and fast forward through all commercials. They are turning me into a racist.
27 people like this.
Reply 34 - Posted by:
NorthernDog 1/8/2022 11:31:02 AM (No. 1032181)
It's quite a distortion of reality. The commercials always depict blacks living in upper-middle class homes or condos with the latest HGTV decorating trends. In reality many blacks live in older, highly urbanized areas with small or no yards.
8 people like this.
Reply 35 - Posted by:
Venturer 1/8/2022 11:39:03 AM (No. 1032187)
Try to find a white news read at any of the media's TV outlets. It's getting tougher by the day.
4 people like this.
Reply 36 - Posted by:
czechlist 1/8/2022 11:51:43 AM (No. 1032207)
follow the money. It is the S in ESG (Environmental Social Governance).Rating.
Globalist banks are scoring businesses and if they determine you aren't a good world "citizen" you won't get a loan.
Soon the average person won't be able to get a car loan unless it is for an approved vehicle nor a home mortgage if the house doesn't meet environmental standards
4 people like this.
Reply 37 - Posted by:
DVC 1/8/2022 12:18:15 PM (No. 1032249)
No more white folks permitted on TV. I'm down to three TV shows that I watch. Two of them are on life support, getting to where I really don't care much to watch them any more. TV for us consists of old movies and interesting travelogues and some science shows.
The alphabet channels' garbage is just uninteresting leftist, homosexual, racist crap.
13 people like this.
Reply 38 - Posted by:
AntiStatist 1/8/2022 12:18:57 PM (No. 1032252)
The ads are prevalent on networks and shows that you wouldn’t think that blacks watch, such as The Andy Griffith Show on TV Land.
And that means that the black-heavy ads are targeted at whites, suggesting conditioning.
10 people like this.
Reply 39 - Posted by:
stablemoney 1/8/2022 12:31:38 PM (No. 1032267)
Many no longer watch tv, and have not for years. As for the commericials, I don't get why the businesses would pay for them, then tell their potential customers they cannot come into their stores, if they are not vaccinated. Why advertise, then have the state lock down the stores? The madness of the left has gone to a need for them to be sent to psychiatric retraining camps.
5 people like this.
Reply 40 - Posted by:
cold porridge 1/8/2022 12:37:27 PM (No. 1032278)
I love movies, but I refuse to watch most of the ones that have come out in the last several years, especially if they are predominantly black casted or have cast members that are pushing the leftist communist crapaganda.
6 people like this.
Reply 41 - Posted by:
Birddog 1/8/2022 12:59:24 PM (No. 1032294)
Seems every show and every advert is a "Rainbow Coalition" cast..that I have gotten so used to that I no longer notice. BUT nearly EVERY show and advert is now "starring" an overt homosexual, or several...when they make up only 3% of the population, most of which is in dense pockets and, only certain places?
Nearly all Caucasian hetero males are portrayed as cartoonish fumbling louts or imbeciles.
N'uther thing...nearly NONE of the shows/adverts, even though recently filmed, have people wearing masks, certainly not trying to deliver their lines from behind masks.
5 people like this.
Reply 42 - Posted by:
franq 1/8/2022 1:01:54 PM (No. 1032297)
Yes, the takeover is almost complete.
8 people like this.
Reply 43 - Posted by:
SALady 1/8/2022 4:16:00 PM (No. 1032463)
That's not totally true. I have noticed a huge upswing if white females in commercials -- as long as they are either partnered with a black man or a lesbian partner (normally of another race too). White men only seem to show up as sodomite partners -- usually with a black homosexual "significant other".
And it definitely helps us to change the channel very quickly and know exactly where we are not shopping in the future!!!
11 people like this.
Reply 44 - Posted by:
YorkieMom 1/8/2022 5:39:11 PM (No. 1032529)
I record everything I want to watch, so, even though I don’t watch the commercials, I’ve noticed everything this article says. My friends have noticed too, and it makes us sick.
6 people like this.
Reply 45 - Posted by:
anniebc 1/8/2022 6:19:29 PM (No. 1032572)
I do my best not to watch commercials too. That said, don't blame the people of color for working; it's the white leftists who are pushing this. We're all part of the human race; I imagine most of us wouldn't care much about all of this if we didn't think there was something sinister behind it. A lot of black women don't like seeing commercials with black men and white women, so some of you, in your particular groups who are bothered by this, are not alone. Focus, people!
3 people like this.