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All the King of Beers’ Men
American Spectator, by Daniel J. Flynn

Original Article

Posted By:StormCnter, 1/13/2013 5:15:06 AM

Beer is the new wine. Where does that leave the blue-collar brews that have ruled cooler and barroom for more than a century? Ten days from now Anheuser-Busch InBev unleashes a new beer, Budweiser Black Crown, with a deeper flavor and more alcohol than traditional Bud. The company charged its twelve domestic brewers with devising a variant of the King of Beers. Among the dozen creations, drinkers universally preferred the 6-percent-alcohol deep-amber lager produced by Anheuser-Busch’s Southern California brewery. But when given a choice beyond that dozen, drinkers increasingly prefer something other than Budweiser.

      


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Reply 1 - Posted by: Keekng, 1/13/2013 6:00:07 AM     (No. 9113616)

Good thing they didn´t call it "White Crown."

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Reply 2 - Posted by: retiredhippy, 1/13/2013 7:18:33 AM     (No. 9113675)

When budweiser can come up with a product to rival Shiner Bock...theyll be on the right track

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Reply 3 - Posted by: Chuzzles, 1/13/2013 7:49:21 AM     (No. 9113708)

I can not abide the stuff that comes in a can. All I can ever taste is that can. I also prefer microbrews because they tend to stick to the original ingredients; water, barley, malt and hops. I can certainly taste the difference.

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Reply 4 - Posted by: Achilles, 1/13/2013 8:07:49 AM     (No. 9113729)

This article needed to be written. Someone finally poked fun at the idea of actually getting snooty about the beer you drink. No one should drink beer with their pinky raised.

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Reply 5 - Posted by: ROLFnader, 1/13/2013 8:08:12 AM     (No. 9113730)

We´re not all Obama voters out here, Mr Flynn. He overlooks the possibility that Budweiser is to beer what Tang is to orange juice. Slick marketing in much the same manner as that which elected Obama.
Also overlooked is the rise of micro-breweries. Our little town of 25k is supporting at least a dozen local/regional brewers and it seems like a brew pub is opening every few months. Lastly, whether it is true or not, I´ve heard many former Bud drinkers lament the fact that it is no longer an American beer.

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Reply 6 - Posted by: Liberal like Jefferson, 1/13/2013 8:40:35 AM     (No. 9113771)

I learned in a marketing class that the cost to AB to produce and sell Budweiser is approximately one third packaging, one third marketing, and one third shipping and handling.

I said approximately, because there is $0.02 of ingredients in each can/bottle.

The poster who said Bud is to beer what Tang is to OJ is spot on.

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Reply 7 - Posted by: gartenfrau, 1/13/2013 9:03:14 AM     (No. 9113831)

The analogy of Bud to Tang is spot on. I grew up hating beer as I was only exposed to cheap american beer. After living in Germany for 3 years, I discovered that real beer tastes much different. The gartenherr even got to taste the original Budweiser that is still made in the Czech Republic. He blames our bad beer on Prohabition, which closed thousands of small breweries. Only the big boys had the money to restart after its repeal. And yes, like wine, beer is most definetly affected by the different ingredients used and how it is brewed which is why there is so much variety out there now. Why drink low grade swill when there is so much better stuff to choose from


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Reply 8 - Posted by: Fosterdad, 1/13/2013 9:26:23 AM     (No. 9113861)

My brother, nephew, and I make our own. Just had a really good stout last night that my brother and nephew had made. And two months ago my nephew and I made an excellent lager. Still have some.

Not only is making your own loads of fun, it costs only about $1 per bottle to make. And that´s even if you get imported barley and hops from Germany.

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Reply 9 - Posted by: woodsman, 1/13/2013 10:59:04 AM     (No. 9114031)

Sad to see the brand go overseas...it really was and American Icon

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Reply 10 - Posted by: Sunhan65, 1/13/2013 12:12:44 PM     (No. 9114191)

I´ve tried a lot of beers, and I know what I prefer. I like simple, crisp thirst-quenchers. Don´t like the bitter, dark, or creamy stuff. Real Japanese beer (e.g. Asahi Dry) is great, but most of what we get in North America is brewed under license here. It tastes like Miller. Even "imported"Japanese beer is usually just imported from Canada. It tastes like Labbats.

Peroni (Italy) and Boddingtons (UK) both work for me. But, truthfully, if I had to pick just one beer for the rest of my life, I´d take Budweiser. It´s sold in Switzerland under a label that reads just "B" because the original licensing agreement with the Czech brewery that owned the Budweiser name prohibited sales in certain markets. Over there, Bud´s an exotic import, and I cheerfully paid extra for it.

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Reply 11 - Posted by: dp1950, 1/14/2013 7:11:25 AM     (No. 9115155)



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Reply 12 - Posted by: dp1950, 1/14/2013 7:25:58 AM     (No. 9115166)

Bud, Miller, Coors and all their offspring are nothing more than slightly alcoholic soft drinks. The only time I drink them is when I am hot and need a cool down after mowing the lawn. Micro-brewers have begun to dominate the market. Real beer is finally being recognized in the U.S. I generally ignore the pretentious named beers as being nothing more than a "cute" fad designed for the $30,000 millionairs. I am with #2 on Shiner. Shiner killed the big 3 in Texas. Sam Adams, Anchor Steam, Cellis, and dozens more are so much better than the big 3. RIP Schlitz and Falstaff were better. Give me a Dos Equis anytime, drank it before the brilliant "most interesting man in the world" commercials. Leave the metrosexual Corona drinkers to their own little sheep like hype inflated lives. Pass me the Modelo Negra. Enjoy Harp´s and Guiness Stout. Try American porters. So much wonderful tasteful beer out there right now the big 3 should be shaking in their brewing vats. Bud, Miller and Coors are to beer what Boone´s farm is to wine.

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