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  Topic: Gatorade pulls ingredient
linked to flame retardant
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Gatorade pulls ingredient
linked to flame retardant

Los Angeles Times, by Tiffany Hsu

Original Article

Posted By:Maryland_Patriot, 1/25/2013 8:22:20 PM

Brominated vegetable oil, a synthetic chemical that has been patented in Europe as a flame retardant, will no longer double as an ingredient in Gatorade sports drinks. Molly Carter, a spokeswoman for Gatorade owner PepsiCo Inc., said the company has been considering the move for more than a year, working on a way to take out the ingredient without affecting the flavor of the drink. A recent petition on Change.org to drop the chemical – which has more than 200,000 supporters – did not inspire the decision, Carter said, though she acknowledged that consumer feedback was the main impetus.

Comments:
Last time I checked, BVO is also in Mountain Dew and some other "soft" drinks.

  

Post Reply  

Reply 1 - Posted by: JoElla Bee, 1/25/2013 9:12:40 PM     (No. 9139750)

Thank you for the post, OP.

Your comment about Mountain Dew caught my eye, because Diet Mountain Dew is the soft drink of choice at our house. That is going to change.

I did a search online, and you are correct.

http://www.scientificamerican.com/article.cfm?id=soda-chemical-cloudy-health-history


Reply 2 - Posted by: toddh, 1/25/2013 9:48:33 PM     (No. 9139793)

I know they´re lying because they said "linked." It´s a nonsense word that means nothing.


   

 

  


 
Reply 3 - Posted by: SoCalGal, 1/25/2013 9:49:33 PM     (No. 9139794)

Without getting into the science, many "chemical" ingredients have multiple uses.

This sounds like another envirowacko attack on something they don´t fully understand.


Reply 4 - Posted by: SoCalGal, 1/25/2013 9:55:57 PM     (No. 9139798)

Vegetable oil and a sea salt by-product. Safe at less than 15 parts per million.

The FDA says this about adding things to vegetable oil:

(a) The additive complies with specifications prescribed in the "Food Chemicals Codex," 3d Ed. (1981), pp. 40-41, which is incorporated by reference, except that free fatty acids (as oleic) shall not exceed 2.5 percent and iodine value shall not exceed 16. (Snip)

(b) The additive is used on an interim basis as a stabilizer for flavoring oils used in fruit-flavored beverages, for which any applicable standards of identity do not preclude such use, in an amount not to exceed 15 parts per million in the finished beverage, pending the outcome of additional toxicological studies on which periodic reports at 6-month intervals are to be furnished and final results submitted to the Food and Drug Administration promptly after completion of the studies.


http://whatisthatingredient.com/ingredient.php?id=65

Thickening the oil keeps it from floating.


Reply 5 - Posted by: Maryland_Patriot, 1/26/2013 12:08:14 AM     (No. 9139884)

#3 - #1 posted a valid scientific article link. Bromine accumulates in the tissue, at least in some people. The effects are not all known, and the known effects are not good.

Also bromine is an iodine antagonist. As such, it messes with the ability of the thyroid to function properly.


Reply 6 - Posted by: bob913, 1/26/2013 12:43:56 AM     (No. 9139909)

During a fire, if you shake a bottle of Gatorade or Mountain Dew then remove the cap you will find out they can help put out fires quite well....


Reply 7 - Posted by: Trigger2, 1/26/2013 6:13:38 AM     (No. 9140037)

These manufacturers need to take aspertame out of products too.


   

 

  


 
Reply 8 - Posted by: BigGeorgeTX, 1/26/2013 12:54:24 PM     (No. 9140685)

Great, now athletes are going to spontaneously combust during games.



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